What Shoprite Money needed:
Shoprite aimed to drive volume to their Money Market app during the festive season by encouraging people to send gifts in a new way. To amplify their campaign, the brand needed a library of stills that would be used for promotional posters and social media content – including Meta and Tik Tok and app banners.
How we made it happen:
We based the direction of our production around moments of gifting and with clever styling, ensured the content was timeless enough to be used for festive periods and beyond.
We used this library to create engaging social media ads, posters and digiwalls that promoted how convenient it was to “gift differently” using the Money Market app.
